“Baahubali – The Conclusion” is undoubtedly the most awaited film in India right now – by the audiences and the trade. The theatrical rights for the film are expected to fetch incredible rights. Already the rights for certain areas of TN are sold.
Thenandal Films have acquired the theatrical rights of the film for Chennai and Chingleput district. These two areas are considered to be very important in that they are trend setters in the state. Any film that succeeds in these two areas has a good chance of succeeding in the rest of the state too. Tweeting about this agreement the owner of Thenandal Films said “We are very happy to be associated with the release of the highly expected #Baahubali2 for the Key Areas of City & Chengelpet,” The rate at which the theatrical rights were sold was however not revealed immediately. Thenandal Films are a very big distribution firm and are also involved in other big budget ventures in Kollywood.
Trade pundits estimate that the film would have already fetched Rs.500 crores through theatrical rights for other areas. Even the satellite rights are expected to fetch anything upward of Rs.100 crores. One report says that this film is likely to become the first Indian film ever to cross the Rs.1000 crore mark at the box office globally.